The Dane County Office of Energy & Climate Change has a big mission - to mobilize everyone in Dane County to do their part for a clean energy future. From the onset, designCraft has provided strategic insights and effective communication strategies in support of our mission. They are responsive to our needs while also providing excellent advice to us. More, it is clear in every interaction that they really care about our mission - which makes them an important part of our team.
As a small business owner, I know that marketing and advertising are critical. As a nurse practitioner, I also know expertise in these areas are not my strengths. Design Craft has done an excellent job at understanding the values of Forward Fertility and expressing those values to our audience. Their responsiveness, professionalism, and ability to hone in on what matters is incredibly reassuring. If you are looking to take your business to the next level, I would highly suggest Design Craft.
To advance our marketing program to a new level of consistency and sophisticated presentation, the Foundation chose to partner with designCraft Advertising. dCA's professionals oversee our social media, manage our website and support the execution of efforts to promote our many programs and services. Even more specifically, the dCA team contributed substantially to the recent success of the "Vote Yes 2 Invest" campaign by building and managing our web and social media platform. The campaign secured $350 million for Madison public schools through two referenda questions on the November 3rd ballot. I highly recommend designCraft Advertising!
The City of Madison Planning Division engaged designCraft Advertising to assist with 2020 Census publicity. Their expertise and media connections were a critical component of our efforts to connect with communities and people around the city to convey the importance of being counted in the 2020 Census. With digital media, social media, and online advertising taking on increased importance due to the COVID-19 pandemic, having designCraft as part of our census team meant we could reach more people as we shifted our approach in response to the pandemic. The dC team was flexible and responsive throughout our census work, adjusting to changing conditions and shifting census deadlines. Working with designCraft helped our efforts towards a complete count, which benefits the city and its residents for the next 10 years!