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Neueste Artikel

Julia Stelmach
27/02/2026 | Min Lesezeit

In 2026, local brand visibility doesn’t end with Google Maps. More and more often, a user asks a question in ChatGPT or Gemini, or gets a ready-made answer in AI Overviews - and only then clicks through to a specific business. That changes the rules of the game. In classic SEO, the main battle was for position. In GEO, what matters is whether your brand appears in generative answers as a credible recommendation [1][2][3].

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Oskar Mroczka
17/11/2025 | Min Lesezeit

This article gives you a sharp, practical breakdown of the Gemini vs ChatGPT AI rivalry in 2025, showing where each AI shines, what the real differences look like, and most importantly which AI is better for you. Wondering whether one AI is the best AI for coding while the other dominates creativity? Let’s find out.

Julia Stelmach
15/10/2025 | Min Lesezeit

ChatGPT Shopping introduces a new sales channel: instead of links, users see product cards, clear reasoning, and an instant purchase option - all within a conversational chat interface. AI organizes buying criteria, shortens the decision path, and clicks from ChatGPT lead to conversions more often. Below, I’ll explain how to prepare your data and content so ChatGPT Shopping chooses your products.

Milena Zienkiewicz
12/10/2023 | Min Lesezeit

Chat GPT ist ein Tool, das auf einem Natural Language Processing Algorithmus basiert und künstliche Intelligenz verwendet, um Inhalte zu generieren. Dadurch ist der von OpenAI entwickelte Chatbot in der Lage, Antworten auf gestellte Fragen auf eine Weise zu generieren, die einem Gespräch mit einem Menschen ähnelt.

Milena Zienkiewicz
01/06/2023 | Min Lesezeit

Are you looking for a new way to improve customer service and stay ahead of the competition in 2021? Look no further than chatbots powered by chatgpt, an advanced artificial intelligence language model from OpenAI.

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