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¿Cómo llevar a cabo una estrategia efectiva de marketing por correo electrónico? Publicidad por correo electrónico desde cero.
Katarzyna Chomąt
12/12/2023 | min read
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¿Sabías que el 99% de los internautas tiene una bandeja de entrada de correo electrónico? El correo electrónico nos acompaña casi todos los días. Por supuesto, esta es la razón por la que las empresas siguen llevando a cabo campañas de correo. Por eso, tú también deberías interesarte por esta forma de publicidad. ¿O tal vez eres un profesional del marketing por correo electrónico, pero no sabes exactamente cómo funciona? Tengo algunos consejos que mejorarán la efectividad de tus acciones.

marketing marketing por correo electrónico campañas de marketing boletín informativo

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Índice de apertura: datos y consejos - ¿cómo mejorar el índice de apertura en el marketing por correo electrónico?
Casper Cooper
16/11/2023 | min read
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La tasa de apertura, también conocida como open rate, es uno de los parámetros más importantes para medir la efectividad de tu campaña de correo electrónico. ¿Por qué?

marketing marketing por correo electrónico boletín informativo tasa de apertura CTR o tasa de apertura envío

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