How does the Shoper platform work and how to prepare an effective online store on this platform? In this article, we will discuss key issues related to Shoper software, starting from its functionality and ending with its advantages and ways to configure an online store.

Shoper Store - Key Information

How does Shoper software work?

Shoper is a popular e-commerce platform that allows you to create and manage online stores. It operates as Software as a Service (SaaS), which means you don't have to worry about installation or updates. Everything is done in the cloud, ensuring stability and convenience of use.

Key features of Shoper - easy integration and easy selling

Shoper offers a wide range of features that enable effective online selling. Among the most important features, it is worth mentioning:

Integration with online payments: Shoper allows online payments, which are essential in e-commerce. You can confidently accept card payments, including through the PayU or Google Pay system.

Custom online store: Shoper allows you to customize the appearance of your store to your needs. You can choose the appropriate template, customize the colors, and logo.

SEO optimization: High position in search engine results is the key to success. Shoper offers SEO optimization tools, making it easier to find your store on Google.

Payment system: Shoper has a built-in payment system, making it easier for customers to make purchases. You can also integrate other popular payment modules, such as Blik.

Suppliers: Shoper collaborates with many suppliers and couriers, making it easier to organize the shipping and delivery process.

Shoper App Store: In the Shoper app store, you will find many additional modules and extensions that will allow you to customize your store to your needs.

Advantages and functionalities of the Shoper sales system 

By choosing Shoper as the platform for your online store, you can enjoy many benefits, such as:

• Easy and intuitive store management: Shoper focuses on simplicity of use, which means that even if you are not an e-commerce expert, you will be able to handle it.

• Professional online selling: With Shoper, you can create a store that looks professional and attracts customers.

• High performance: Shoper operates smoothly, even when your store has high traffic. This ensures customer satisfaction and no loss of sales due to downtime.

• Access to support: Shoper offers technical support, which means you can always count on help in case of problems.

How to prepare your own online store on the Shoper platform?

First Steps

• Create an account: The first step is to create an account on the Shoper platform. You can take advantage of a 14-day trial period to test all the features.

• Store configuration: After creating an account, you can start configuring the store from the store panel. Choose the appropriate template, customize the appearance and settings of the store.

• Add products: Now it's time to add products. Remember to provide detailed descriptions, high-quality photos, and attractive prices.

• Integrations: Shoper supports integrations with external sales platforms such as WooCommerce or PrestaShop. You can also use online payment modules.

Optimize SEO for search engines

SEO optimization is the key to success in e-commerce. Here are a few steps worth taking:

• Customize product titles and descriptions: Make sure that product titles and descriptions contain relevant keywords.

• Ensure page speed: The faster the page, the better. Optimize it to load as quickly as possible.

• Regularly add new content: A company blog can help with SEO. Regularly add valuable content related to the e-commerce industry.

You have a functioning online store

After configuring the store and optimizing SEO, you have a ready-to-use e-commerce store. You can conduct online sales, handle payments, and manage orders. Remember to regularly monitor results and adjust your sales strategy.

Shoper Premium - Higher Level of Services

Shoper Premium is an extended version of the Shoper platform that offers even more advanced tools and features for e-commerce entrepreneurs. If you are looking for even greater possibilities for your online store, Shoper Premium may be the perfect solution.

How to Benefit from Shoper Premium?

If you take advantage of the frequently organized promotions on the Shoper.pl website, you can have the online store software for less than 25 PLN per month for the first year, which is only 300 PLN per year. However, to start professional online selling, there are several essential elements that are worth considering.

🌐 Domain - This is the address of your online store. When setting up a store on the Shoper platform, you can acquire it for only 12 PLN for the first year.

📜 Terms and Conditions - Every online store must have terms and conditions, which are required to conduct sales in accordance with the law. Shoper offers a service for preparing and updating the store's terms and conditions, which costs from 199 PLN per year.

🔒 SSL Certificate - This element ensures the security of your store's website. An SSL certificate protects customer data and provides them with the assurance that your store is trustworthy. You can purchase an SSL certificate starting from 89 PLN per year.

🖌️ Graphic template - Shoper offers a basic graphic template for free. However, for more advanced design options, there is the possibility of purchasing an advanced template, starting from 699 PLN.

Summary

The Shoper platform is an excellent tool for running an online store. Thanks to its functionality, ease of use, and technical support, you can effectively sell online. Remember to optimize SEO and regularly update content on your website to attract new customers and grow your online business.

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