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nps - Blog

Puntuación Net Promoter (NPS) - ¿cómo medir la lealtad de los clientes?
Katarzyna Chomąt
04/12/2023 | min read
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Cliente leal... Su adquisición es difícil pero clave para el desarrollo de cualquier negocio. ¿Quién es un cliente leal? Es una persona que regresa regularmente a tu empresa porque está satisfecha con tu oferta y servicio, por lo tanto, no necesita buscar productos o servicios en la competencia. Además, un cliente leal recomienda tu oferta a su familia y amigos. ¿Cómo medir la lealtad de los clientes? Basta con realizar una encuesta NPS, que permitirá obtener conclusiones y tomar las medidas adecuadas para aumentar la satisfacción y lealtad de los clientes.

opiniones de los clientes NPS satisfacción de los clientes

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Encuesta de satisfacción del cliente: ¿Cómo medir la satisfacción del cliente con el NPS?
Casper Cooper
16/11/2023 | min read
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La encuesta de satisfacción del cliente es una de las herramientas más importantes que ayudan a las empresas a comprender cómo los clientes perciben sus productos o servicios, así como sus necesidades y expectativas.

satisfacción del cliente atención al cliente NPS satisfacción del cliente nivel de satisfacción consumidor

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