Dropshipping is currently one of the most interesting ideas for a business online. Its attractiveness is based on the possibility of quickly entering the market without large financial investments. As a seller, you determine your own margin and sell products from a wholesaler who takes care of inventory management and shipping for you. It's no wonder that dropshipping is one of the most important trends in e-commerce, allowing you to fulfill your dreams of having your own online business.

Today, the average inhabitant of the planet spends about 2.5 hours a day on social media platforms, watching YouTube videos, liking posts on social media, and writing tweets. Even more interesting are the statistics regarding the use of TikTok. On average, people visit this social network about 10 times within 24 hours, resulting in spending up to 60 minutes there daily.

A well-conducted competitor analysis can be an extremely helpful element in developing a business strategy. A thorough interpretation of your competitors will allow you to identify the strengths and weaknesses of both your own company and your competitors, giving you the opportunity to optimize your actions and strengthen your position in the market. Additionally, analyzing the behavior of your rivals will also allow you to identify emerging market trends and refine the needs of your customers. So how do you do it best?

We live in a time of rapid development and technological progress. Such a movement in the world leads to the fact that people are forced to reach for the tool of effective thinking - "brainstorming" more often to create something new and innovative. With the active growth of the population, more ideas are emerging, along with more emerging businesses, services, and products.

You will probably agree that trust is the foundation of any relationship. Above all, it gives us a sense of security - it is thanks to it that our commitment and attachment to the other person grow. The same goes for the bond you create with your client. Consumers often treat companies like other people - they want to develop relationships with brands that they can trust. That is why the process of building customer experiences with a brand should start long before the purchase. To win over consumers, it is worth harnessing the power of recommendations, the value of which cannot be underestimated.

If you are reading this article, you probably already know something about reviews and their impact on a potential customer's purchasing decisions. Now it's time to effectively gather customer reviews and opinions. However, before you start asking for reviews, you need to understand how to handle both satisfied and dissatisfied customers.

Every online store owner wants to increase sales. Of course, there is always a chance for that, as many factors influence sales growth, both related to marketing and the store itself, its operation, and appearance. In this article, we will present some of them that can make the sales statistics in your store increase.