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Latest articles

Katarzyna Chomąt
05/06/2022 | 4 min read

Social media (as the name suggests) is focused on building a community, not just informing about a company's offer. Fortunately, more and more brands understand this and try to enter into a dialogue with the people watching them. Of course, the presence of a brand in social media exposes it to criticism, which happens to every company. However, it is important to be able to respond appropriately in such a situation and present oneself as a professional company that cares about customer satisfaction.

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Patrycja Lisowska
29/01/2021 | 4 min read

One of the pillars of building a positive company image is proper acquisition of customer opinions. While a dissatisfied customer will gladly share a negative review online, a satisfied consumer won’t be as inclined to express admiration. Therefore, it’s important to focus your efforts on encouraging customers to provide reviews. If you’re wondering how to get positive opinions from customers who are satisfied with their purchase, this article certainly has the answer.

Karol Bocheński
12/08/2020 | 4 min read

Nowadays, it is difficult to find a person who does not check the reviews on Google before choosing the company's offer. On one hand, it is an opportunity to effectively promote your business. On the other hand, it is hard not to treat this situation as a threat. Even if every effort is made in your company to guess and satisfy all customer needs, you will eventually find someone who is not satisfied. And it immediately paves the way to a negative comment. 

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