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Latest articles

Katarzyna Chomąt
13/11/2020 | 3 min read

In the tourism industry, reviews and comments are of paramount importance. When planning a trip, one of the first steps is to check hotel and restaurant reviews, as well as things to do there and airlines. I'm sure you do it too. Therefore, if you're a business owner in this industry, take care of the image of your company in one of the most popular review platforms related to tourism. Check how easy it is to make a showcase and create a recognizable brand that has positive reviews.

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Katarzyna Chomąt
13/11/2020 | 3 min read

Reviews written by customers are an important factor in building trust to your business. Positive opinions often have significant influence, regarding making purchases or using services. Based on recommendations, potential customer is able to make consumer decisions. People are looking for informations in different sources, also in social media, therefore should contain a specific amount of reviews. 

Katarzyna Chomąt
10/11/2020 | 3 min read

Every entrepreneur should strive to get to know their customer. This is extremely important in marketing terms. Knowing the target group and its expectations, it is easier to reach them. But how to find the right person?

Agnieszka Szczepanowska
27/10/2020 | 3 min read

Abbreviation of the SERM comes from definition Search Engine Reputation Management. This tool is useful to manage the business reputable in internet search engines. In reality it consists of several activities taken in order to improve visibility and recognizability in the search results.

Agnieszka Szczepanowska
27/10/2020 | 4 min read

Do you want to run a successful business? You need to know how to acquire customers. What will make them come to you on their own? Positive Google Maps reviews. Who gives reviews on platforms owned by Google? Buyers.

Agnieszka Szczepanowska
14/10/2020 | 4 min read

The catering industry has recently been facing an enormous crisis. This holds true of stationary restaurants especially. There are fewer customers. Those who use this type of service usually check the restaurant's reviews before deciding to visit it. On one hand its a setback. On the other hand - websites and internet business cards are currently under a real siege.  And this makes it a good opportunity to promote yourself effectively.

Karol Bocheński
15/09/2020 | 4 min read

Virtually anything can be rated on Google Maps. Literally any single thing you can image. Adding opinions about a ticket machine or even bus stop is nothing new for the Internet users nowadays. Conclusion? Nothing slips away the attention of modern consumers who know well what a search engine is.

Karol Bocheński
15/09/2020 | 4 min read

Is the appearance of negative customer feedback the beginning of an end for your brand? Of course not! But should we pay attention to them? Definitely yes. Brand transparency is extremely important for today’s consumer.

Katarzyna Chomąt
31/08/2020 | 5 min read

Google reviews are very important. They are used by as many as 97% of buyers. The reason for such a high popularity of Google Maps service is quite simple. Consumers use it at different times of their lives. A trip to a foreign city? No problem. With Google Maps, you can always find the best way to your destination. And since you’re headed somewhere, you want to know what others think of the place.

Karol Bocheński
29/08/2020 | 5 min read

Almost all customers check reviews on the Internet before making a purchase. People want to know if they are dealing with a reliable company. They are interested in your behavior in case of a complaint. This way they make sure that everything will go smoothly. Therefore, what do you need to do to successfully attract new customers to your business? Take care of recommendations.

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