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Latest articles

Patrycja Lisowska
29/01/2021 | min read

One of the pillars of building a positive company image is proper acquisition of customer opinions. While a dissatisfied customer will gladly share a negative review online, a satisfied consumer won’t be as inclined to express admiration. Therefore, it’s important to focus your efforts on encouraging customers to provide reviews. If you’re wondering how to get positive opinions from customers who are satisfied with their purchase, this article certainly has the answer.

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Katarzyna Chomąt
27/01/2021 | min read

In the era of universal access to the Internet, well-run Internet marketing becomes increasingly important. Companies are not limited to just creating their own websites. They are also present in social media, run blogs related to their business, and invest in paid forms of advertising or outsource activities to marketing agencies. All this is aimed at reaching users who will be interested in the product or service of a given company.

Patrycja Lisowska
20/01/2021 | min read

In recent years, we have been inundated with research indicating that customer reviews help online stores grow. Consumers trust online reviews almost as much as personal recommendations of friends.

Agnieszka Szczepanowska
31/12/2020 | min read

When is it acceptable to transfer Google customer reviews to a new account? When is it better to give up on the idea? Are Google My Business reviews transferred automatically? In all cases? Or would it be best to delete google reviews below your business profile and finally stop worrying about what others think of my business?

Agnieszka Szczepanowska
21/12/2020 | min read

Development of your own business means facing more and more difficult tasks. It is really easy to lose in the middle of the marketing ratios and reports. Meanwhile an entrepreneur becomes acquainted with more and more advantaged e-commerce issues, consumers are busy with their own lives. No indicator won’t persuade them to behave contrary to basic logic. 

Agnieszka Szczepanowska
17/12/2020 | min read

It might be that sales in your store look pretty good and you’re just wondering what else you can do. Or you are not able to attract customers for a few months and you want to know how to improve your online store sales and how to make better revenue from it. In any case, the pattern of marketing activities to be done in the e-commerce industry does not change. You need to take care of the same aspects of your business regardless of how your store has been performing so far.

Katarzyna Chomąt
25/11/2020 | min read

Ideashirt.pl is a company from the e-commerce and advertising industry that offers t-shirts. 

Casper Cooper
23/11/2020 | min read

Rating Captain is an app that will help you to gain feedback from your customers. Thanks to AI our application analyzes various data, searches the web for brand mentions and distinguishes positive from negative opinions. Using it you can check reviews about your company much easier and faster. You will also learn about the strengths and weaknesses of your business. In this way, you will gather the necessary knowledge to optimize the company's actions in different areas.

Katarzyna Chomąt
20/11/2020 | min read

Storytelling is the art of telling stories in such a way to establish a relationship with the audience. Narrative marketing is the perfect tool for building trust in your company. It is extremely effective, but also seems to be a real challenge. Storytelling is about referring to shared experiences with your community, as well as showing the needs which should be well understood. A good story arouses emotions and brings value. Storytelling can therefore lead to providing informations about products, services, but it is also a good tool to expose the main mission of your company. 

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