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Latest articles

Katarzyna Chomąt
14/12/2023 | min read

The store's problem was a small number of reviews and a predominance of negative comments, and yet reviews play a very important role in the local market. 

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Julia Stawińska
14/12/2023 | min read

TikTok is one of the fastest-growing apps in the world. Since its inception, the platform has generated large audiences and set download records. It continues to increase in popularity, primarily among those born after 2000. It revolves around creating short, few-second videos in which users can dance, showcase their skills, perform tricks, or share interesting tips. The freedom to create videos is unlimited, but the key to success lies in creativity. The soundtracks are perfectly matched to the author's facial expressions and movements, and additional visual effects, captions, and hashtags can enhance the videos. The app is geared towards the preferences of young people, allowing them ample room to create imaginative videos. TikTok, like other social media apps, allows users to like, share, comment, and follow their favorite creators. It was originally created for entertainment purposes, but with its growing popularity, it has gained several key features for marketing. Professionals have started using TikTok to create new marketing activities that are highly effective forms of advertising.

Agnieszka Szczepanowska
14/12/2023 | min read

You invest in advertising. You create a great website. You make sure to lead visitors straight to the purchase. Every now and then, you check your popularity on Google. Everything is fine because you have long since invested in SEO.

Katarzyna Chomąt
14/12/2023 | min read

The importance of well-conducted internet marketing is increasing in the era of universal access to the Internet. Companies are not limited to just creating websites. They are also present on social media, run blogs related to their activities, and invest in paid advertising or outsource marketing activities to agencies. All of this is done to reach users who are interested in the company's product or service.

Karol Bocheński
14/12/2023 | min read

94% of consumers say that a bad review convinced them to give up on a company's services or products

Katarzyna Chomąt
14/12/2023 | min read

Negative opinions, comments, or reviews happen to every brand, especially when it is already recognizable in the market and many customers use its products or services. What's more, consumers themselves actively seek unfavorable opinions about a particular company to see how much risk they are taking. Find out how to attract new customers even if you don't have a crystal-clear rating.

Patrycja Lisowska
12/12/2023 | min read

So far, we have been trying to encourage you to take care of online reviews, not only monitoring them but also actively acquiring them. Now that you know perfectly well how important it is for your company to collect reviews online, we will try to suggest where to do it. If you are wondering which portals to choose for collecting reviews, this article is for you. We assure you, the choice is huge.

Patrycja Lisowska
12/12/2023 | min read

Would you like to improve customer service standards, but don't know where to start? Modern technologies come to meet your needs, which will automate this process and increase customer satisfaction. Thanks to them, you will shorten the response time to consumer questions, standardize the response process, and increase communication efficiency. All this is to reassure consumers that they can always rely on your support.

Katarzyna Chomąt
12/12/2023 | min read

Did you know that 99% of Internet users have an email inbox? Email accompanies us almost every day. This is, of course, the reason why companies still run email campaigns. So you should also be interested in this form of advertising. Or maybe you are an email marketing practitioner, but you don't quite know what it's all about? I have some tips for you that will improve the effectiveness of your actions.

Patrycja Lisowska
12/12/2023 | min read

Dropshipping is currently one of the most interesting ideas for a business online. Its attractiveness is based on the possibility of quickly entering the market without large financial investments. As a seller, you determine your own margin and sell products from a wholesaler who takes care of inventory management and shipping for you. It's no wonder that dropshipping is one of the most important trends in e-commerce, allowing you to fulfill your dreams of having your own online business.

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