Rating Captain is an app that will help you to gain feedback from your customers. Thanks to AI our application analyzes various data, searches the web for brand mentions and distinguishes positive from negative opinions. Using it you can check reviews about your company much easier and faster. You will also learn about the strengths and weaknesses of your business. In this way, you will gather the necessary knowledge to optimize the company's actions in different areas.

Virtually anything can be rated on Google Maps. Literally any single thing you can image. Adding opinions about a ticket machine or even bus stop is nothing new for the Internet users nowadays. Conclusion? Nothing slips away the attention of modern consumers who know well what a search engine is.

Almost 90% of consumers trust online reviews similarly to personal recommendations from their family and friends. The fact proves that taking care of a positive online image has a crucial role not only in online reputation management (ORM) but also in sales in general.

Small businesses rely highly on reputation. The majority of their clients come from recommendations – nowadays found mainly online and rarely offline. But the good news is you don't always need large advertising budgets to drive sales. Word of mouth spread online can generate enough sales. Below we discuss the three steps that are important to every small business owner and that will hopefully inspire you to take care of your reputation online.

Customer reviews posted by users on various platforms such as Google My Business, Facebook, Amazon, Trustpilot, Foursquare, Yelp, or Trip Advisor can and will affect the way your business or brand is perceived. Finally, it may affect customers' final purchase decisions. That is why comments appearing on review sites should be managed, becoming an everyday task and part of a marketing plan.

Reputation management describes the effort to influence and take control of a company's or individual's reputation. The concept stems from public relations, but along with the growth of social media and the internet the term had to be developed to adequately cover the new phenomena. Nowadays, it can be divided into two areas – offline and online reputation management, the latter focusing mainly on search engine results.